DLM Media
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Auto Dealerships

Keep the showroom moving.

Car buying means waiting — for a test drive, for financing, for the service bay. The right programming keeps customers relaxed from the showroom floor to the service lounge, so the minutes pass and the mood stays positive. A leading commercial provider to the auto industry, and a proud NIADA member.

4,000+ commercial locations 90% of U.S. casinos All 50 states Since 1996
Why DLM Media

Engaged customers, easier deals.

Every dealership runs on waiting — and waiting shapes how a customer feels about the buy. We keep the showroom energized and the service lounge comfortable, so time passes and satisfaction stays high.

The auto industry's provider

A leading commercial content partner to dealerships nationwide, and a proud NIADA member.

Comfortable, shorter waits

Live sports, news and entertainment keep customers relaxed through financing and long service appointments.

Reliable across the lot

Consistent signal from the showroom to the service drive, serviced by technicians in all 50 states.

One store or a dealer group

One accountable relationship whether you run a single rooftop or dozens across multiple states.

Around the dealership

The right screen in every corner of the store.

From the first handshake on the showroom floor to the last minute in the service lounge, each space keeps customers comfortable and engaged.

Showroom & sales floor

Live sports and big events give the floor energy and a talking point, keeping browsing customers around longer and the room feeling alive.

Service waiting lounge

The longest waits in the building happen here — engaging programming makes an hour-long service appointment feel far shorter and friendlier.

Customer lounge & cafe

Comfortable seating deserves comfortable viewing: news, lifestyle and live TV that make waiting customers feel looked after.

Finance & business office

Calm, pleasant programming eases the wait outside F&I, keeping customers relaxed before they sign.

On-screen promos & offers

Spotlight service specials, trade-in offers, warranties and financing between programming — merchandising that runs while customers watch.

Service drive & bays

Reliable signal reaches the working areas too, so advisors and techs stay on top of news, weather and the game.

The atmosphere you set

Turn wait time into a good impression.

Financing and service waits are part of every deal. We make them feel shorter and friendlier, so customers leave happy — and come back. Reliably, across every rooftop you run.

Also from DLM · Business Internet

Keep every location online.

A dealership can't afford to go dark — CRM, digital retailing, DMS platforms and credit apps all depend on a connection that stays up. As a Starlink Authorized Reseller, DLM Media can deliver fast, dependable business internet across the showroom, service drive and back office, and get new or satellite lots online quickly.

Primary or backup

Run it as your main connection or as instant failover, so the screens — and the business — never go dark.

Anywhere you operate

High-speed, low-latency satellite internet even where cable and fiber can't reach.

One partner, one bill

Pooled data across sites and a single master bill — the same accountable team behind your programming.

Starlink business internet
Starlink Authorized Reseller

“The same team that runs your screens can run the internet behind them.”

DLM Media is a Starlink Authorized Reseller — from a single site to a nationwide fleet.

Where it works

One partner, every space.

Wherever people gather, we keep the right thing on screen.

Showroom floorService loungeCustomer loungeFinance officeOn-screen promosService driveCafe / kids areaDealer groups
Common questions

Answers before you ask.

Where do dealerships see the biggest impact?

The service waiting lounge, by far. It's where customers wait longest, and engaging programming is the simplest way to make a long appointment feel shorter and leave them happier with the visit.

Can we promote our own specials on the screens?

Yes. On-screen messaging lets you run service specials, trade-in offers, financing and warranty promotions between programming — merchandising that works while customers wait.

Do you handle large dealer groups?

We do. Single rooftop or dozens of stores across multiple states, you get one accountable team, consistent programming and technicians in all 50 states.

Can you show live sports in the showroom?

Yes — live sports and major events are a proven way to energize the floor and keep customers around longer. We program the right content for every area of the store.

Get in touch

Keep customers comfortable, floor to bay.

Tell us about your store and its spaces — a specialist will design showroom-to-service programming and quote it to your business.

Interested in (select all that apply)